Marketing professional with experience in all aspects of marketing and communications. Successfully led teams that planned and implemented strategic branding and marketing communications activities. Using pragmatic marketing concepts, developed value-driven advertising, sales collateral, trade show exhibits, presentations, proposals, case histories, website content, and new product launches to drive brand awareness and increase revenue. In-depth knowledge of working in service industries supporting global sales and operations. Also experienced in internal communications and media and community relations. Strong business acumen and a track record as a team leader who builds relationships at all levels of an organization.
● Strategic marketing
● Budget development and management
● Marketing communications plan implementation
● Sales enablement
● Product launch
● Company portfolio development
● Advertising - print, website, social media
● Global experience
● Managing vendor relationships
● Team/relationship building